ship Cruise Jobs Online

cruiseboat
Cruises attract younger passengers
DESPITE appearances, Carnival Corporation’s surprise profits warning yesterday is unlikely to derail the sustained growth in passenger numbers seen in the cruise industry in recent years

Cruise liner profits tend to go up and down from year to year, but the number of passengers keeps on rising as the industry increasingly targets younger customers and European, British and American populations become richer.

In Britain, for example, the number of people taking cruises has risen more than four-fold since 1992, from 273,000 to 1.2 million last year, according to the Passenger Shipping Association. It is not just Britons who are taking to cruises: the number of Spanish passengers rose by 26 per cent last year to 379,000, while the number of Italians increased by 28 per cent to 514,000.

However, the Americans lead the way. They accounted for 8.9 million, or 66 per cent, of the 13.4 million global passengers in 2004, the most recent year for which such data are available.

Elizabeth Osur, an analyst at Citigroup, said: “Cruise liners like Carnival can attract a much younger crowd and multigenerational trips are becoming much more common. There are certainly opportunities to expand further into the younger market.”

Stelios Haji-Ioannou, the founder of easyJet, is seeking to tap the growing youth interest in cruising with the launch this summer of easyCruise, which will offer two routes: one in the French and Italian rivieras and the other around Amsterdam.

Events such as the September 11 terrorist attacks, Hurricane Katrina or even the impact of high petrol prices on the average American wallet will often leave the operators with excess supply and they have to bring their prices down to sell the remaining tickets. Ms Osur said: “Looking through the annual profits, they range a lot because prices are highly sensitive to supply.”

After a slump after 9/11, prices had been in “recovery mode” until a few months ago.

Micky Arison, Carnival’s chief executive, said yesterday that it had begun to cut prices in response to lower-than- expected demand for cruises in the Caribbean. No doubt the price cuts will further boost passenger growth, but it does not bode well for its profit growth.




Date: 22-5-2006 (d-m-j)Email us your reaction

< Previous page


yland
 Available Jobs just in...
Job title start when (dmj)
pinnacle grill waiter 15-01-2007
Food & Beverage Controller 02-02-2007
storekeeper 03-02-2007
Asst. Culinary Operations Manager 03-02-2007
Demi chef de Partie 05-02-2007
Guest Relations Supervisor 10-02-2007
Pay Master 14-02-2007
Asst. Housekeeper 16-02-2007
pinnacle grill waiter 17-02-2007
Chef de Partie 08-03-2007
2nd Maitre d'Hotel 25-03-2007

 The latest news
Headline date (dmj)
Warm welcome as HAL goes home 10-1-2007
Cruising isn't what it used to... 9-1-2007
Holland America Plans New Ad C... 12-12-2006
HAL, 80th Passengers Ship, ms ... 20-11-2006
Norwegian Cruise Lines orders ... 5-11-2006
Seabourn Cruises orders two sh... 20-10-2006
NCL Creates New Freestyle Iden... 3-10-2006
Condo's at sea 19-9-2006
NCL Orders Two New Megaships 13-9-2006
Princes takes tourist hordes t... 6-9-2006
Cruise line plans for more hir... 24-8-2006
Princess adds teen security 5-7-2006
CLIA, ICCL to merge by end of ... 20-6-2006
Cruises attract younger passen... 22-5-2006
cruises one of the safest vaca... 3-4-2006
Fire destroys 100 cabins on Pr... 26-3-2006
Cruise ships rethink security 4-12-2005
Launch of the largest cruise v... 20-8-2005